The per-unit economics differ by 3,500x from top to bottom – a reminder that “attractions industry” describes a family of very different businesses.
At the top, the destination theme park resorts operate in a category of their own: Disney’s US and Shanghai operations generated roughly $2.6 billion per resort complex in FY2025, followed by Disneyland Paris (Euro Disney Resort) at about $1.47 billion and Universal Studios at $1.41 billion per location. No other business model in the industry comes within an order of magnitude.
The middle tier is occupied by cruise ships, show parks, and regional parks:
- Carnival earned about $266 million per ship and Royal Caribbean about $242 million (in FY2024) – cruise ships out-earn every land-based attraction format except the largest theme parks.
- Puy du Fou France, a single-site show park, took in approximately $230 million in FY2023 – more than double China’s largest show park, Songcheng Hangzhou (~$89 million, FY2025). The other Songcheng “Romance Parks” range from ~$35 million (Lijiang) down to ~$2.8 million (Zhangjiajie).
- Legoland averaged ~$159 million per park (FY2024), SeaWorld ~$139 million (FY2025), Cedar Fair ~$138 million (FY2023, pre-merger), Six Flags ~$76 million (FY2025), and Haichang Ocean Park ~$36 million (FY2024).
FECs – smaller boxes – run on different business models and are in a category of their own.
- The leaders here are Topgolf ~$16.8 million per venue (FY2025), Dave & Buster’s ~$8.7 million (FY2025), Round1 ~$7.3–8.5 million depending on market, Joypolis ~$5.7 million (FY2026).
- Lucky Strike (formerly Bowlero) ~$3.4 million per bowling center (FY2026), Sandbox VR ~$1.6 million (FY2024), and Escape Hunt around $0.7 million per escape-room venue (FY2024), are leaders of their respective categories.
Posted 9/2026