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Posted on December 17th, 2018

This blog is intended to serve as a primer to the business of the theme park and attraction industry.  Here

“Location-based” entertainment for the masses has been around a long time; Ancient Rome is remembered for their games of gladiatorial

Posted on April 15th, 2022

Once primarily of appeal to religious tourists, Saudi Arabia is now positioning itself to become the ultimate leisure destination. Under

Posted on July 01st, 2021

We have a love-hate relationship with penetration rates. As you might be aware, penetration rate methodology is the predominant method

Posted on February 05th, 2021

Japan in the 1980s was a legendary time. The country experienced a stock market and property boom the likes of

Posted on December 30th, 2020

Sizing an attraction correctly is one of the primary issues in the planning phases of development. Size too small, and

Posted on October 01st, 2020