Research
& Insights

Welcome to the premier destination for insights and research on the business of location-based entertainment.

Here, you’ll find a comprehensive collection of case studies, white papers, and in-depth research pieces that explore the industry’s history, current landscape, and business models.

Our aim is to provide the most authoritative and up-to-date repository of knowledge in the world.  

Most Popular Articles

This section is intended to serve as a primer to the business of the theme park and attraction industry. Here is a list of our most popular and informative articles.

Case Studies

Latest

Build It and They Will Come: Las Vegas

This is the first in an exploratory series looking at destination development success stories.  From the smallest FECs to the largest master planned cities, our business is the business of

Religious Travel (Focus: Saudi Arabia)

Attractions have the ability to draw tens of millions of people annually through their gates and completely change the economies of cities and states.  In effect, our industry is the study

Theme Park Signatures

Besides the branding, what makes a Disney or Universal different from a Seaworld or Legoland?  Are there true differences to speak of?   Well, based on these charts, yes. This

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